pubs2024

@inproceedings{Alves2024205,

title = {Immersive Shopping Experiences: The Role of Augmented Reality in E-Commerce},

author = {C. Alves and J. Machado},

editor = {Ferras C. Diez J.H. Rocha A.},

url = {https://www.scopus.com/inward/record.uri?eid=2-s2.0-85187788679&doi=10.1007%2f978-3-031-54256-5_19&partnerID=40&md5=a725ca93ea25b7c23887aaa3f71d2857},

doi = {10.1007/978-3-031-54256-5_19},

issn = {23673370},

year  = {2024},

date = {2024-01-01},

journal = {Lecture Notes in Networks and Systems},

volume = {933 LNNS},

pages = {205-213},

publisher = {Springer Science and Business Media Deutschland GmbH},

abstract = {Augmented Reality (AR) is a technology that is emerging in the mobile world, more specifically on smartphones. In this sense, new mobile devices have been launched and several studies on this technology already exist. However, regarding the current era, it will still be necessary to determine the main difficulties and challenges of this technology in electronic commerce. This article aims to investigate and identify in studies with a high impact factor in the literature what the next steps could be as well as factors to mitigate difficulties in the future. © The Author(s), under exclusive license to Springer Nature Switzerland AG 2024.},

note = {cited By 0; Conference of International Conference on Information Technology and Systems, ICITS 2024 ; Conference Date: 24 January 2024 Through 26 January 2024; Conference Code:308799},

keywords = {'current; High impact; Immersive; Impact factor; M-commerce; Smart phones, Augmented reality, Electronic commerce; Mobile telecommunication systems},

pubstate = {published},

tppubtype = {inproceedings}

}

@inproceedings{Alves2024623,

title = {Review for Augmented Reality Shopping Application for Mobile Systems},

author = {C. Alves and J. Machado and J. L. Reis},

editor = {Del Rio Araujo M. dos Santos J.P. Reis J.L.},

url = {https://www.scopus.com/inward/record.uri?eid=2-s2.0-85171888848&doi=10.1007%2f978-981-99-0333-7_45&partnerID=40&md5=bfb14fae4f33db950967b78bf1a04b3a},

doi = {10.1007/978-981-99-0333-7_45},

issn = {21903018},

year  = {2024},

date = {2024-01-01},

journal = {Smart Innovation, Systems and Technologies},

volume = {344},

pages = {623-634},

publisher = {Springer Science and Business Media Deutschland GmbH},

abstract = {The evolution of e-commerce has, in recent times, made a significant advance largely due to the forced digital transformation and to Sars-cov-2. Thus, augmented reality (AR) technology is increasingly being adopted by companies either to increase brand value or to improve the shopping experience for their consumers. This work aims to present a comparative study between some shopping applications using AR, augmented reality shopping applications (ARSAs), which are carried out in stores or online. The applications were studied in articles in Open Access format and the focus was to understand what their conclusions were as well as the problems and trends of future research toward this type of technologies. © 2024, The Author(s), under exclusive license to Springer Nature Singapore Pte Ltd.},

note = {cited By 0; Conference of International Conference on Marketing and Technologies, ICMarkTech 2022 ; Conference Date: 1 December 2022 Through 3 December 2022; Conference Code:294609},

keywords = {Augmented reality, Augmented reality technology; Brand values; Comparatives studies; Digital transformation; E- commerces; Mobile app; Mobile systems; OpenAccess; Shopping app; Type of technology, Mobile commerce},

pubstate = {published},

tppubtype = {inproceedings}

}